GCDS fashion shoot

For their September 2018 campaign, Italian streetwear brand GCDS selected National Sawdust as the backdrop to their new photo and video campaign with artists Kali Uchis and Fetty Wap. National Sawdust was also listed as the venue on all of the campaign materials, seamlessly integrating our brand and giving us added exposure in publications such Vogue Italia, i-D Magazine, and Paper Magazine.

GCDS, aka ‘God Can’t Destroy Streetwear’ is an Italian streetwear brand founded in 2015 by the brothers Giuliano and Giordano Calza. Giuliano Calza is the Creative Director of GCDS and Giordano Calza is the CEO. The brand has grown into one of the most coveted emerging brands thanks to its ironic graphics, catchy slogans, and unexpected capsule collaborations attracting the likes of international influencers such as Kendall Jenner, Bella Hadid and Lil Yatchy.